Google to Propose Price-Comparison Box in Search to Appease EU
Alphabet Inc.’s Google will propose highlighting search results from other companies’ shopping and travel platforms at the top of its page in an attempt to comply with the European Union’s Digital Markets Act and fend off fines, people familiar the matter said.Under the plan, a box at the top of Google’s search results will show ranked options from price-comparison companies’ websites, the people said, asking not to be identified because the proposal is not yet public. Users will be able to eith...
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