The 2021 Crypto.com ad aired during the Super Bowl and was called ‘Fortune Favors the Brave’. ‘History is filled with almosts,’ says the actor Matt Damon, gliding through a museum set like an eager docent, ‘with those who “almost” adventured, who “almost” achieved, but ultimately for them it proved to be too much.’ He halts reflectively at an effigy of Ferdinand Magellan dissolving into the waves. ‘Then,’ he says, moving swiftly on to the other, more inspiring exhibits (a climber, a Wright broth...