A typical ATT  pop-up asks a user whether to allow an app "to track your activity across other companies' apps and websites," and says that "your data will be used to deliver personalized ads to you." Agency: “Double consent” too cumbersome The agency said there is an "asymmetry" in which user consent for Apple's own data collection is obtained with a single pop-up, but other publishers are "required to obtain double consent from users for tracking on third-party sites and applications." The pre...