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Buynomics Raises $30 Million to Expand ‘Virtual Shoppers’ System | PYMNTS.com

Pricing and revenue optimization firm Buynomics has raised $30 million in new funding. The German company said its Series B round, announced Thursday (March 20), will help it expand into new markets — with a focus on North America — and enhance its “Virtual Shoppers” artificial intelligence (AI) technology. “We see immense potential in Buynomics’ AI technology to redefine commercial decision-making,” said Jonas Jeandupeux, principal at Forestay Capital, which led the funding round. “Their data-d...

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