TikTok (with Douyin) becomes first app to reach $6B in annual consumer spending | TechCrunch
TikTok, including its Chinese counterpart Douyin, in 2024 became the first non-game app to reach $6 billion in in-app purchase revenue in a year. According to a new report from app intelligence provider Sensor Tower, TikTok also generated a record high of $1.9 billion in gross in-app purchase (IAP) revenue in the fourth quarter of last year.
Among non-games, only YouTube and Google One’s subscription were able to surpass TikTok’s fourth-quarter total in the whole calendar year, the report said.
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