The MicroStrategy copycats: companies turn to bitcoin to boost share price
Software business-turned-bitcoin hoarder MicroStrategy is inspiring a host of companies to buy the cryptocurrency and hold it in their corporate treasuries, in a manoeuvre aimed at boosting their flagging share prices. Pharmaceutical companies and advertisers are among 78 listed companies around the world that are following the US group’s example in buying the coins to hold in place of cash, according to data from crypto security company Coinkite.MicroStrategy’s founder Michael Saylor has made b...
Read more at ft.com