Demand for generative AI help drive consumer spending on apps to $150 billion globally in 2024, up 13% from the prior year. According to an annual “State of Mobile” report from app intelligence provider Sensor Tower (which acquired Data.ai, the original report’s author, last March), AI apps saw a surge of interest over the past year. This led to an over 200% increase year-over-year in consumer spending in AI apps like ChatGPT, Gemini, ByteDance’s Doubao, and others, bringing the total spent in t...