Date: January 19, 2025 As TikTok is being pulled from under millions of content creators, I sincerely hope this will be the last straw for us to finally learn our lesson. Building anything of value around a proprietary platform is very risky. Whether it’s a software application, a brand, or anything that you can categorize as a major revenue source, should be owned and hosted by yourself. Platforms that you have no control over can disappear overnight, or change in ways that would make it imposs...