In the early 1990s, Toyota saw that environmental awareness and tighter emissions regulations would shape the future of the automotive industry. The company aimed to create an eco-friendly, efficient vehicle that would meet future standards.In 1997 Toyota introduced the Prius to the Japanese market. The car was the world’s first mass-produced hybrid vehicle that combined gasoline and electric power to reduce fuel consumption and emissions. Its worldwide debut came in 2000.Developing the Prius po...