Global smartphone sell-through grew 4% YoY in 2024, following the weakest year in a decade in 2023.The top two brands, Samsung and Apple, were largely flat YoY in 2024. Xiaomi grew fastest among the top five and ranked #3. OPPO lost volume but held on to #4 ahead of fast-growing vivo that did well in selected markets.The global market’s recovery was further augmented by the aggressive global expansion of challenger brands like HONOR, Motorola and those of the Transsion Group. Huawei also made a ...