Walmart Buys Vizio for $2.3 Billion Specifically for SmartCast Ads
All those Vizio TVs swarming the aisles inside of Walmarts across the globe will now be owned by Walmart itself. Walmart bought the TV maker Tuesday wholesale for a whopping $2.3 billion. At first, you may assume Walmart wants to use the brand as its main TV for in-store and online shoppers, but according to the retail giant, it’s all to put its own ads on Vizio-brand smart TVs. Walmart bought the TV maker Vizio for $2.3 billion. This includes Vizio’s SmartCast Operating System, which Walmart sa...
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