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Nike-owned NFT wearables startup RTFKT is winding down

NFT brands • December 2, 2024, 1:22PM EST Published 1 minute earlier on Quick Take RTFKT, the digital wearables NFT startup acquired by Nike in 2021, is shutting down, according to an announcement on Monday. The project, featuring over two dozen collections, is ranked ninth among NFT projects by earnings, bringing in nearly $50 million in total lifetime revenue. RTFKT, the NFT project most known for its attempt at making “digital shoes” a thing, is shutting down, according to a statement on ...

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