By Andrew on 11/1/2024 The most valuable companies in the world aren’t built by adding. They’re built by eliminating. Not by giving customers more options, but by systematically removing every friction between them and what they want. The Pattern That Built Billion-Dollar Companies Amazon eliminated: Store visits (shop from home) Product hunting (search + recommendations) Price research (automatic price matching) Return trips (free home pickup) Shipping decisions (Prime = 2-day default) Domi...