01 June 2024 Many developers get really excited when they join an R&D team, because it signals in their minds that they're among an elite group looking to move the needle for a company. We imagine the business suddenly soaring in revenue and profit because of the whatever-thing we just built. We can hear--in the mind's ear--the kudos and praise raining down from the C-Suite as the whatever-thing we just built is rolled out company-wide and maybe, just maybe, industry-wide. We're excited! Wait, w...