How (some) good corporate engineering blogs are written
I've been comparing notes with people who run corporate engineering blogs and one thing that I think is curious is that it's pretty common for my personal blog to get more traffic than the entire corp eng blog for a company with a nine to ten figure valuation and it's not uncommon for my blog to get an order of magnitude more traffic. I think this is odd because tech companies in that class often have hundreds to thousands of employees. They're overwhelmingly likely to be better equipped to writ...
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