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VSCO’s 200 Million Users, Profitability Signal Turnaround for Photo-Editing App

VSCO, the photo-editing and social media app, is now profitable and has amassed a user base of 200 million sign-ups worldwide, the company said Friday. VSCO is also launching a new product called VSCO Hub, a marketplace to connect content creators with brands looking to sign partnership deals. The app, which had become synonymous with the pre-pandemic “VSCO girl” meme on social media — photos of young women wearing crop tops or oversized T-shirts and carrying Hydro Flask water bottles — has bee...

Read more at bloomberg.com

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