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What Should You Work On? (Assuming You Want to Make a Living at It.)

Let’s consider three essential factors: Aptitude, Interest, and Market, which you can remember with the word “AIM.*AIM diagram by James GurneyHere are three overlapping circles. One represents “What I’m good at,” the next represents “What I love doing,” and the third is “What someone will buy.” The three circles overlap in a central section marked “What I should work on.” That intersection is the sweet spot where you can be productive, happy, and make a living.To be fulfilled at making art (or a...

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