by Jyrki Alakuijala, Zoltán Szabadka & Luca Versari, Paradigms of Intelligence, Google Technology & Society Building the Next Generation Image Standard The internet runs on images. Since the early days of the web, there has been a relentless tension between visual fidelity and bandwidth. For decades, the industry relied on the venerable JPEG standard for images loading fast. It served us remarkably well, but as displays moved to High Dynamic Range (HDR) and Wide Color Gamut (WCG), the format beg...