Daniel Ek, co-founder and chief executive officer of Spotify Technology SA, left, rides in a golf cart to the morning session during the Allen & Co. Media and Technology Conference in Sun Valley, Idaho, US, on Friday, July 11, 2025. Photographer: David Paul Morris/Bloomberg In January 2024, Universal Music Group Chief Executive Officer Lucian Grainge declared the era of the superfan. Grainge is the head of the biggest music company in the world, and his annual missives to start the year double ...