24th July, 2025 Native CSS transitions have quietly killed the strongest argument for client-side routing. Yet people keep building terrible apps instead of performant websites. The app-like fallacy “Make it feel like an app.” At some point during the scoping process, someone says the words. A CMO. A digital lead. A brand manager. And with that single phrase, the architecture is locked in: it’ll be an SPA. Probably React. Maybe Vue. Almost certainly deployed on Vercel or Netlify, bundled with a ...