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How Google is killing independent sites like ours - HouseFresh

Google regularly launches updates to its algorithm to continuously improve search results quality. Think of these updates as a refresh of the system where rankings change: some websites see an improvement while others see a decline. At HouseFresh, we keep an eye on Google’s news and documentation because these updates can literally make or break our website. That said, we don’t write for Google’s robots and always make editorial decisions with our readers in mind. We know that at the end of the ...

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